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Farm Family Data Scientist Interview Questions & Guide 2026

Case practice for Farm Family data scientist candidates: scope a vague prompt into a measurable question before you analyze it.

The 60-second brief

The Data Scientist role at Farm Family is a high-impact position central to the company’s mission of providing specialized protection for farms, ranches, and commercial businesses. You will not be working on abstract problems; instead, you will own the development and improvement of analytical models that directly inform pricing, underwriting, and portfolio management decisions. Your work translates complex insurance data into actionable insights that support profitable growth and risk segmentation.

How much statistics you need depends on the flavour of the seat. Experiment-facing work wants you deep enough to notice that repeated looks at accumulating data inflate the false positive rate of a fixed-sample test; modelling-facing work wants estimation and honest uncertainty intervals.

Focus areas

  • Reconcile amounts in minor units and currency
  • Read vintage curves, not blended portfolio averages
  • Decompose expected loss into PD, LGD, EAD

Overview

This role requires a blend of rigorous statistical discipline and business intuition. You will partner closely with actuaries, claims teams, and product managers to translate ambiguous business questions into scalable analytical solutions. Because Farm Family operates in a highly regulated and data-intensive industry, you will be expected to maintain high standards for model interpretability, stability, and reproducibility. It is a position for someone who enjoys the end-to-end lifecycle of data science—from initial feature engineering and model building to production monitoring and cross-functional communication.

The Farm Family interview process

Farm Family candidates report 5 rounds · ≈ 4-6 weeks. The stages below are what candidates describe, not a published process.

Automated Assessments

A handful of shapes account for most of what gets asked in this format: a ranking or deduplication inside groups, a running or rolling total, a period-over-period comparison, and a cohort tracked forward over time. Recognising the shape quickly is most of the speed here; deriving it from scratch while a clock runs is where the time goes. Know that a window function keeps every row while a GROUP BY collapses them, and know which one the question needs. If the exercise is in Python instead of SQL, the same shapes arrive as groupby with transform, shift and merge, and the same grain mistakes are available.

What to demonstrate

  • Whether you reach the right construct without a detour, such as ROW_NUMBER over a partition to deduplicate instead of a self-join against a MAX subquery
  • Whether you know what your window frame actually is, since adding ORDER BY inside OVER changes the default frame and silently changes a running total
  • Whether the thing runs. A near-miss that throws an error scores below a plainer query that returns the right rows.

How to prepare

  • Write each of the four shapes once from memory against a small schema and keep the working version somewhere you will reread it: dedupe with ROW_NUMBER, a running total, a month-over-month change with LAG, and a retention table
  • Compute one running total twice on data with tied timestamps, once on the default frame and once with ROWS BETWEEN UNBOUNDED PRECEDING AND CURRENT ROW, and look at where the two disagree
  • If Python is on the table, rebuild the dedupe and the running total with groupby and cumsum, then assert the two implementations return identical rows

Live Technical Discussions

Before anything else, this round is a reading test. You are given a small schema and a question phrased in business language, and most of the difficulty sits in the gap between them. Who counts as an active user, does a refunded order still count as an order, is that date column an event time or a load time. Weak answers start typing immediately and compute something precise about the wrong population. Strong ones pin the definition in one sentence, name the column that encodes it, then write the query. On a timed assessment with nobody to tell, write the definition in a comment anyway.

What to demonstrate

  • Whether an ambiguous term becomes a specific column and filter before any computation happens
  • Whether you read the schema for keys and cardinality rather than only for column names
  • Whether the result answers the question at the grain it was asked at, per user or per session or per day

How to prepare

  • Take three metrics you already use and write down the exact filter and exact grain behind each, then practise stating one of them in a single sentence out loud
  • On a schema you have never seen, spend the first minute writing what one row of each table means and which key it is unique on, then predict which joins can duplicate rows
  • Rehearse a version where the definition changes halfway through, and edit the query you have instead of starting over

Whiteboard Problem Solving

Because the format is not fixed, prepare the reasoning rather than the ritual. Nearly every version of this round draws on the same underlying material: a design you can defend, a metric you can define exactly, an analysis whose assumptions you can state out loud. Only the wrapper changes, whether that is a take-home, a live case, a deep dive on past work, or a rough estimate on a whiteboard. Answers rehearsed to fit one shape stall the moment the shape differs. Practise naming the assumption behind a number, then saying how much the conclusion moves if that assumption is wrong.

What to demonstrate

  • Whether your justification for a method survives the question 'why not the simpler thing', including when the simpler thing would have worked
  • Precision under pressure: what exactly counts as an active user, a conversion or a success, over what window, with what exclusions
  • Whether you carry an argument through to a recommendation instead of stopping at a list of tradeoffs

How to prepare

  • For each project you plan to mention, write the metric definition in one sentence: numerator, denominator, time window, exclusions. Say it out loud once, because vagueness shows up in speech before it shows up on paper.
  • Rehearse the same project at three lengths: two minutes, ten minutes, and a deep dive on one technical decision. Cutting live is harder than it sounds.
  • For your headline result, write down what would have had to be true for it to be wrong, and how you ruled that out.

Deep Dives into Previous Work

An extra round usually exists because something is still open after the standard loop: a skill the earlier interviews did not sample, a level decision, or two interviewers who disagreed. It is rarely a rerun of what you already did well. Ask the recruiter who you are meeting, what function they sit in, and how long the session runs. That is an ordinary scheduling question, and the answer changes what you should prepare. What separates a strong candidate here is treating the round as a fresh evaluation with its own bar, rather than assuming earlier performance carries you through or sinks you.

What to demonstrate

  • Whether you can answer well on ground the earlier rounds did not cover, without leaning on what you already said to someone else
  • Consistency of the facts in your stories: the same sample size, timeframe, team size and scope of your own role as in earlier conversations
  • How you handle an unfamiliar format live, including whether you ask what kind of answer is wanted before producing one

How to prepare

  • Ask the recruiter for the interviewer's function, the length, and whether to expect a coding surface, a discussion, or a presentation. Preparing for a 30 minute conversation with a partner team is not the same work as preparing for a 60 minute technical block.
  • Write out what each earlier round actually covered, then list the two or three areas nobody probed. That gap is the most likely subject of the extra round.
  • Re-read the numbers in the project stories you have already told, so a second telling does not quietly contradict the first.

Cultural Alignment Discussions

An added round often puts you in front of someone outside the core hiring team: a partner engineer, a product owner, a domain expert, sometimes a more senior manager. The question they are really asking is not whether you can do the work but whether they would trust a number that came from you. That changes what a good answer looks like. Lead with what the decision cost and what it changed, keep the method available but not central, and be plain about the limits of your evidence. Overstating a result is the fastest way to lose this round.

What to demonstrate

  • Whether you can explain a technical choice to someone who will never read your code, without either flattening it into nothing or hiding inside jargon
  • Honesty about evidence strength: what the analysis establishes, what it only suggests, and what it cannot say at all
  • How you take disagreement, specifically whether you update on a good objection, hold your position with reasons, or fold on contact

How to prepare

  • Write the two-sentence version of your most technical project for a non-specialist, then check that neither sentence needs a method name to make sense.
  • For one result you are proud of, write the strongest objection someone could raise and a response that concedes the part of it that is correct.
  • Prepare one decision that turned out to be wrong: how you found out, what it cost, and what you changed afterwards. A senior cross-functional interviewer asks for this more often than a technical one does.

Where candidates lose points

Averaging delinquency across a book that is growing

A loan three months old cannot be 90 days past due, so a portfolio with many recent originations reports a low blended 90+ rate purely from age mix. The blended rate falls fastest exactly when originations grow fastest, which is precisely when credit quality most needs watching, so the metric moves in the reassuring direction during the riskiest period. Only comparisons at equal months on book are valid, which is what a vintage or roll-rate view enforces.

Counting authorizations instead of weighting them, and summing amounts across currencies

Declines skew toward high-value, cross-border and card-not-present transactions, so an unweighted approval rate can sit flat while approved value falls. Merchant retry logic also turns one declined purchase into several rows, inflating the denominator by an amount that varies by merchant and by decline reason. Amounts are held in the minor unit of the transaction currency and that unit is not always two decimals, since some currencies have none and some have three, so summing amount_minor across currencies produces a figure with no interpretation at all.

Accepting a metric definition without asking about the denominator

Pin down the denominator, the eligibility filter and the time window before computing anything: conversion rate per session, per user, per eligible user and per new user are four different numbers with different behaviour. Restate the definition in one sentence and get agreement before you analyse.

Ending an analysis without a recommendation or next step

Close with what you would do and what would change your mind, stated as a condition you can check later. If the evidence is genuinely inconclusive, recommend the specific next measurement and say what it costs in time or exposure.

Questions & practice

Describe the assumptions required for logistic regression.

Medium · machine learning and modelling

Approach

  1. Set a baseline first, so any model has something honest to beat.
  2. Check what information would not exist at prediction time, and exclude it.
  3. Pick an evaluation metric that matches the cost of each error type, not a default.

Follow-up

  • How would you choose the decision threshold, and who owns that choice?
  • Where could label leakage enter this setup?

Explain the AUC-ROC curve and what it represents in a classification context.

Medium · machine learning and modelling

Approach

  1. Set a baseline first, so any model has something honest to beat.
  2. Frame the prediction: the label, the moment of prediction, and the action it triggers.
  3. Say how the offline result would be validated online before it is trusted.

Follow-up

  • What would you monitor after launch to know the model is still valid?
  • How would you choose the decision threshold, and who owns that choice?

Measure calibration of a twelve-month default probability from scratch

Hard · calibration · brier score · binning

fct_loan_application gives application_id, model_pd_12m, model_version, decision, funded_at and loan_id. fct_loan_performance_monthly gives loan_id, months_on_book, days_past_due and charge_off_flag. Define the outcome as ever 90 or more days past due, or charged off, by months_on_book = 12. Without sklearn or scipy, build an equal-count binned reliability table, the expected calibration error, the Brier score and its reliability, resolution and uncertainty components, and report the residual the binned identity leaves behind. Restrict to cohorts that have actually reached 12 months on book.

Approach

  1. Build the label first and name the population it covers out loud: only funded loans have outcomes, so this measures calibration on the approved population. The declined region is unmeasured, and no binning scheme repairs that.
  2. Restrict to applications whose loans have reached months_on_book = 12. A cohort observed at 8 months has a mechanically lower default rate and will read as systematic over-prediction that is really just immaturity.
  3. Bin by equal count, deciles of model_pd_12m through a rank-based cut, not equal width. The PD distribution is heavily right-skewed, so equal-width bins put most of the mass in the first bin and leave the risky bins with single-digit counts whose observed rates mean nothing.
  4. Per bin compute n, mean predicted, observed rate, and the binomial standard error sqrt(o(1-o)/n) so a gap can be read against noise. ECE is the count-weighted mean absolute gap between mean predicted and observed.
  5. Compute Brier directly as the mean squared error, then reliability = sum of n_k (pbar_k - obar_k)^2 over N, resolution = sum of n_k (obar_k - obar)^2 over N, uncertainty = obar(1 - obar). Report residual = Brier - (reliability - resolution + uncertainty). That identity is exact only for discrete forecasts, so with binned continuous scores the residual is the within-bin spread of the score; a large one means the bins are too wide to support the decomposition.
  6. Split by model_version. A mixed-version population can look well calibrated in aggregate while each version is biased in opposite directions.

Worked solution (45 min)

  1. Reduce fct_loan_performance_monthly to one row per loan_id with the maximum days_past_due and any charge_off_flag over months_on_book 0 to 12, plus the maximum months_on_book observed, and keep only loans reaching 12.
  2. Inner-join to approved and funded applications, and record how many approved applications were dropped for immaturity and how many decisions were declines that never enter the measurement at all.
  3. Assign deciles with a rank-based cut on model_pd_12m, then aggregate n, mean predicted, observed rate and standard error per bin.
  4. Compute ECE, Brier, reliability, resolution, uncertainty and the residual, and print all six.
  5. Repeat the whole computation split by model_version and compare the per-version reliability against the pooled figure.

Expected result: A ten-row reliability table with n, mean predicted, observed and standard error; an ECE of a few tenths of a percentage point to a couple of points; a Brier score close to the uncertainty term, because a rare-event model has little resolution to subtract; and a residual small relative to the reliability term.

Verify it yourself

  • Bin counts sum to the filtered row count, and the count-weighted mean of bin observed rates equals the overall observed rate.
  • Uncertainty equals obar(1 - obar) computed directly, and reliability is zero on a synthetic input where observed is set equal to predicted in every bin.
  • The residual shrinks as the bin count rises from 5 to 20; if it does not, the label or the binning is wrong.
  • Multiplying every PD by 1.5 must raise reliability and ECE while leaving resolution, uncertainty and AUC unchanged, since equal-count bins are invariant to a monotone transform.

Follow-up

  • AUC is unchanged after a population shift but the reliability curve has moved. What happened, and what do you do about it?
  • How would you recalibrate without retraining, and what would you check afterwards?
  • The top decile shows observed default well above predicted. Is that a calibration problem or a policy problem?

Given a raw dataset, what is your standard process for data pre-processing and cleaning?

Medium · sql and data manipulation

Approach

  1. State the window function and its partition and ordering out loud before writing it.
  2. Handle the rows that do not match: a LEFT JOIN with a NULL check is usually the question.
  3. Say which table is the grain you start from, and join outward from it.

Follow-up

  • What breaks if events arrive late or out of order?
  • How would you verify this result without re-running the same query?

How do you use SQL window functions to handle time-series data or ranking tasks?

Medium · sql and data manipulation

Approach

  1. Handle the rows that do not match: a LEFT JOIN with a NULL check is usually the question.
  2. Compute rates by summing numerator and denominator separately, never by averaging rates.
  3. Say which table is the grain you start from, and join outward from it.

Follow-up

  • What breaks if events arrive late or out of order?
  • How would you verify this result without re-running the same query?

Explain the differences between various SQL joins and when to use each.

Medium · sql and data manipulation

Approach

  1. State the window function and its partition and ordering out loud before writing it.
  2. Handle the rows that do not match: a LEFT JOIN with a NULL check is usually the question.
  3. Compute rates by summing numerator and denominator separately, never by averaging rates.

Follow-up

  • What breaks if events arrive late or out of order?
  • How would you verify this result without re-running the same query?

Accident-quarter loss ratio on earned rather than written premium

Hard · loss ratio · earned vs written · development age

From fct_policy_period_monthly, compute the accident-quarter loss ratio by product_line: incurred losses, being paid_loss_minor plus case_reserve_minor plus ibnr_reserve_minor, over earned_premium_minor for the same accident quarter. State explicitly whether loss_adjustment_expense_minor is included and apply that choice consistently. Also output the same ratio computed on written_premium_minor so the two can be compared. The table holds current values with no valuation-date snapshot. Say in one line which comparison this schema cannot support and what you would need to support it.

Approach

  1. Derive the accident quarter from as_of_month with date_trunc, and note that the table already attributes losses to the month of the loss event while earning premium pro rata into the same month, which is what makes the two sides comparable at all.
  2. Aggregate earned_premium_minor, written_premium_minor and the three loss components to product_line and accident quarter in one pass, keeping loss adjustment expense as its own column so the inclusion choice is a final-select decision rather than something buried in a CTE.
  3. Compute both ratios side by side and a third column for their difference, because the size and sign of that difference is a direct read on whether the book grew or shrank in the quarter.
  4. State the limitation plainly: every row carries today's reserve estimate, so each accident quarter is observed at a different development age and a cross-quarter comparison mixes development with underwriting. A fixed development age needs a valuation-date dimension, that is one row per accident period per valuation, which this table does not have.
  5. Guard against the mirror-image error on the numerator by confirming ibnr_reserve_minor is non-zero on recent quarters; if it is null or zero there, the recent periods are understated twice over and the series is not usable.

Worked solution (40 min)

  1. CTE quarterly: group fct_policy_period_monthly by product_line and date_trunc('quarter', as_of_month), summing earned_premium_minor, written_premium_minor, paid_loss_minor, case_reserve_minor, ibnr_reserve_minor and loss_adjustment_expense_minor.
  2. Final SELECT: build incurred_minor as the three loss components plus the LAE column, with the LAE inclusion written as a named expression so the choice is visible on the page.
  3. Emit loss_ratio_earned and loss_ratio_written, both cast to numeric, plus their difference and the written-to-earned premium ratio.
  4. Order by product_line and accident quarter, and append the one-line note about the missing valuation dimension to the query as a comment.

Expected result: One row per product_line and accident quarter with earned and written premium, incurred losses, both ratios and their difference. In quarters where written premium exceeds earned, loss_ratio_written is strictly below loss_ratio_earned, and the gap widens with the growth rate.

Verify it yourself

  • For a mature product line with flat volume, summed earned premium over a full policy term is close to summed written premium, so the two ratios converge there.
  • The sign of loss_ratio_earned minus loss_ratio_written matches the sign of written premium minus earned premium in every quarter, which is an arithmetic identity and not a data finding.
  • Recent accident quarters have non-zero ibnr_reserve_minor; a zero there means the numerator is missing its tail and the ratio is understated.
  • Within a quarter, loss_ratio_earned divided by loss_ratio_written equals written_premium_minor divided by earned_premium_minor exactly, because both ratios share one numerator. Any deviation means the LAE term was built into one ratio and not the other, which is the real test that the inclusion choice was applied consistently.
  • Recomputing with LAE excluded scales each quarter's ratio by incurred_minor / (incurred_minor + lae_minor). That factor is not constant across quarters unless LAE happens to be booked as a fixed fraction of incurred losses, so a uniform shift is evidence about how LAE is loaded, not evidence that the query is self-consistent — use the previous check for that.

Follow-up

  • Written premium exceeds earned premium by 18 percent this quarter and by 3 percent two years ago. What happened to the book, and what does it do to each ratio?
  • How would you build a development triangle from a valuation-dated version of this table, and what would you use the chain-ladder factors for?
  • Statutory presentation conventionally takes the expense ratio on written premium while the loss ratio uses earned. How do you avoid a combined ratio that quietly mixes the two bases?

A colleague wants to test two marketing mailers for life insurance sign-ups; how do you determine the required sample size for statistical significance?

Medium · a/b testing and experimentation

Approach

  1. Say whether units interfere with each other, and switch design if they do.
  2. State the primary metric and the minimum effect worth shipping, then size the test.
  3. Decide the analysis before seeing data, including how long it runs and when you look.

Follow-up

  • How would you handle interference between treated and control units?
  • What would you do if you could not randomise at all?

How do you design an experiment to avoid common pitfalls like selection bias or external interference?

Medium · a/b testing and experimentation

Approach

  1. Decide the analysis before seeing data, including how long it runs and when you look.
  2. Name the randomisation unit first; it decides the variance and what the test can detect.
  3. Say whether units interfere with each other, and switch design if they do.

Follow-up

  • What would you conclude if the result is positive but the test is underpowered?
  • What would you do if you could not randomise at all?

What are the common pitfalls in A/B testing that could lead to biased results?

Medium · a/b testing and experimentation

Approach

  1. Decide the analysis before seeing data, including how long it runs and when you look.
  2. State the primary metric and the minimum effect worth shipping, then size the test.
  3. Name the guardrails that would stop a launch even on a positive primary result.

Follow-up

  • What would you do if you could not randomise at all?
  • What would you conclude if the result is positive but the test is underpowered?

Build the metric tree for a new instalment loan

Medium · metric tree · vintage analysis · leading indicators

A new instalment loan product launches next quarter. Build the metric tree from fct_loan_application and fct_loan_performance_monthly: one primary metric, the intermediate metrics that explain it, and the guardrails. The product owner wants a go or no-go call six weeks after the first disbursements, while the primary outcome is defined at twelve months on book. Name the leading indicator you would accept for the six-week call, state its bias in one sentence, and say what you would refuse to conclude from it.

Approach

  1. Put the primary where the trade is real: risk-adjusted margin per 1,000 units of principal originated, evaluated at months_on_book = 12, charging funding cost at the internal transfer rate. Approval rate and origination volume can both be moved in a week by lowering the cutoff, and neither charges anything for the consequence.
  2. Lay the tree out by layer so a movement can be localised: approval rate on a decision-reaching denominator (decision in ('approve','decline'), excluding withdrawn and expired) feeds offer-to-funded conversion within 30 days by offered_apr_bps band, which feeds the vintage 90+ rate at months_on_book = 12, which feeds risk-adjusted yield on average balances. Each layer's denominator is the numerator of the layer above.
  3. Choose guardrails that catch the opposite failure to the primary's. A margin target is trivially met by shrinking the book to its safest slice, so report approval rate within each model_pd_12m band, where that collapse shows up first, alongside adverse-impact monitoring of the decision rule under compliance review.
  4. For the six-week call, accept first-payment behaviour: the share of funded loans missing the first scheduled payment, or reaching days_past_due at or above 30 by months_on_book = 3. Estimate its relationship to the 12-month 90+ rate from completed vintages of the nearest comparable product, and report the dispersion of that ratio across those vintages as the uncertainty rather than quoting a point estimate.
  5. State the bias in one sentence: early default is loaded toward application fraud and income misstatement and is close to blind to affordability deterioration that develops over months, which is the failure mode a new product with a new population is most likely to have, and the historical ratio breaks exactly when the population or the macro environment changes.
  6. Say what six weeks cannot answer: nothing about the 12-month level in absolute terms, and nothing whatsoever about the applicants the policy declined.

Worked solution (35 min)

  1. Write each metric in the tree as numerator, denominator, exclusions and window, four lines each, before writing any SQL.
  2. Build a vintage table from fct_loan_performance_monthly with origination_month as rows and months_on_book as columns for an existing comparable product, and read the diagonal as calendar time.
  3. For the last eight to twelve complete vintages, compute both the 30+ rate at months_on_book = 3 and the 90+ rate at months_on_book = 12, take the ratio, and record its minimum, median and maximum.
  4. Write the six-week readout using that ratio range as an interval, with the one-sentence bias statement attached to the number itself rather than to a footnote.

Expected result: A four-layer tree whose primary is risk-adjusted margin at months_on_book = 12, plus a six-week readout that converts an observed three-month 30+ rate into a range for the twelve-month 90+ rate using the historical ratio's dispersion, labelled as an estimate with its bias stated inline.

Verify it yourself

  • Every denominator in the tree is the numerator of the layer above it. If one is not, a movement cannot be attributed to a layer.
  • The ratio between the three-month and twelve-month rates varies across vintages. If your data shows it constant, confirm you are not comparing cohorts at unequal maturity.
  • Restructured loans enter the 90+ numerator on their pre-restructure worst state, because restructuring resets days_past_due and would otherwise erase the event.

Follow-up

  • The first vintage looks excellent at three months on book. What would make you distrust it?
  • How do restructured loans enter your twelve-month numerator?
  • Which metric in this tree would you refuse to put on a weekly dashboard, and why?

Approval rate rose in every band yet fell overall

Medium · mix shift · simpsons paradox · segmentation

Monthly application approval rate on fct_loan_application fell from 62 to 57 percent. Cut by bureau_score band, the rate rose in every band, including the null-bureau band. Columns: application_id, channel, submitted_at, requested_amount_minor, declared_annual_income_minor, bureau_score, model_pd_12m, model_version, policy_rule_hits, decision, decided_by, decision_at. The denominator is decision in ('approve','decline'). Explain the arithmetic, quantify how much of the five-point fall is mix versus within-band movement, and say what you would tell the team that owns acquisition.

Approach

  1. Confirm the paradox is real rather than a banding artefact. Rebuild the bands on fixed cutpoints taken from the earlier period, because quantile bands re-cut each month move with the population and can manufacture this pattern on their own.
  2. Compute the exact decomposition rather than describing it: within = sum of w_i0 * (r_i1 - r_i0), mix = sum of r_i0 * (w_i1 - w_i0), interaction = sum of (w_i1 - w_i0) * (r_i1 - r_i0). The three terms sum identically to the change in the blended rate, so the report can state the split.
  3. Attribute the weight change by cutting the same fixed bands by channel. Keep null bureau_score as its own band; a thin file is a population signal, not missing data to be imputed away.
  4. Check whether the new arrivals also changed the population inside a band, by comparing requested_amount_minor and declared_annual_income_minor distributions within one band across the two months.
  5. Deliver two numbers rather than one story: policy is looser in every band, and the funnel is being fed a different population. Those have different owners and different fixes.

Follow-up

  • If the new channel is profitable at its own approval rate, is the blended fall a problem at all?
  • How would you present this so that nobody reads the blended series unaccompanied again?
  • What breaks if you fix the mix by reweighting to a frozen band distribution every month?

Suggested practice checklist

For someone who can already write the query and train the model but stalls when asked what to measure or whether a change is worth making. Metric definition and case structure come first; the technical work is kept as maintenance rather than the centre of the week.

Day 1 — Metric anatomy

  • For three products you use daily, write one primary metric, two input metrics that plausibly move it, and one guardrail that would catch a cheap way of moving the primary at the cost of the product.
  • For one of them, specify the metric precisely enough that two analysts would return the same number: numerator, denominator, unit of observation, time window, and how returning and deleted accounts are treated.
  • Pick a ratio metric and write what happens to it when the denominator shrinks for reasons unrelated to the numerator, with a concrete example of that happening.

Deliverable: A one-page metric tree for one product, with the primary metric written as an unambiguous spec.

Day 2 — Diagnosing a drop without guessing

  • Take the prompt "weekly active users fell 8 percent week over week" and write the segmentation plan before proposing any cause: platform, region, tenure cohort, acquisition channel, and whether the movement sits in the numerator or in a changed denominator.
  • List the instrumentation failures that manufacture fake drops (a client release that stopped firing an event, a bot filter change, a shifted date boundary or timezone) and write the query that rules out each one.
  • Rehearse stating the boring explanations first, seasonality and day-of-week composition, before reaching for a product cause.

Deliverable: A drop-diagnosis checklist short enough to recite from memory in under a minute.

Day 3 — Should we build it

  • Take a feature idea and write it as a bet: what you believe is true, what would have to be true for it to pay off, the metric that would confirm it, and the effect size that would justify the engineering cost.
  • Size the opportunity top-down and bottom-up, then reconcile the two numbers in writing instead of quoting whichever is friendlier.
  • Write the counter-metric that would make you kill the feature even if it wins on the primary metric.

Deliverable: A one-page product memo ending in a decision rather than a list of considerations.

Day 4 — The places aggregate numbers lie

  • Construct a Simpson's paradox numerically: two segments where the treatment wins within each segment yet loses overall, and identify the shift in segment weights that causes it.
  • Take a heavy right-tailed quantity such as revenue per user and write why the mean is the wrong summary, which percentile you would report instead, and what a moving mean with a stable median tells you.
  • Write your definition of a session for the product from day one, then name two real behaviours it misclassifies.

Deliverable: One page holding a worked Simpson's paradox table and a session definition with its two known failure cases.

Day 5 — Technical maintenance, aimed at metrics

  • Solve four timed SQL prompts that all end in a ratio metric, so the question of grain stays live in every answer.
  • Compute a 95 percent confidence interval for a proportion on a small sample, and state why the normal approximation is unreliable when either np or n(1 minus p) falls below roughly 10, along with which interval you would use instead.
  • Take one metric from your day-one tree, write the query that computes it correctly, then write the query that computes it wrong in the most plausible way and explain how you would notice.

Deliverable: Four solved prompts plus a matched correct and plausible-wrong query for one metric.

Day 6 — Turning engineering work into data science stories

  • Write three project stories as situation, decision, trade-off, outcome, each carrying one number and one thing you got wrong.
  • For the story you will lead with, prepare an answer to "what would you do differently" that names a decision you made, not a constraint you were handed.
  • Practise the sentence that reframes a systems project as a question project: the question the work answered, ahead of the pipeline it shipped.

Deliverable: Three written stories with the lead story delivered aloud and timed under four minutes.

Day 7 — Mock case and gap list

  • Run a 40-minute mock case with someone playing a product manager who pushes back on your metric choice, and record it.
  • Listen back and mark every moment you proposed a solution before the success metric existed.
  • Rewrite those moments as the question you should have asked, and rehearse the first 90 seconds of the case until scoping comes before solving.

Deliverable: A recorded case plus a rewritten opening 90 seconds.

What the behavioural round is actually scoring

Interviewers here are not checking whether you can describe a project. They want the decision you made, why you made it under the information you had, and what changed afterwards that someone else could measure. A story that ends at 'I built a model' has no ending. Say what the model caused, or what you stopped doing because of it.

How do you handle a situation where a business partner disagrees with your model's findings?

Medium · behavioural and stakeholder questions

Approach

  1. Close with what you would do differently, concretely.
  2. State the situation in two sentences and spend the rest on your reasoning.
  3. Pick a story where you drove the decision, not one where you observed it.

Follow-up

  • What would you do differently if you ran that project again?
  • What did you decide not to do, and why?

Defend a vintage finding that contradicts the portfolio dashboard

Medium · vintage analysis · mix shift · stakeholder pushback

The lending dashboard shows blended 90-plus days-past-due falling for four consecutive quarters while originations grew 60 percent. Using fct_loan_performance_monthly, you build a vintage view keyed on origination_month by months_on_book and find the three most recent vintages are worse than their predecessors at the same age. The business lead presents that dashboard weekly and pushes back hard, suggesting you picked favourable cohorts. You get one meeting and the vintage table. Present the finding so it survives the cherry-picking objection and ends in a decision.

Approach

  1. Reconcile before you contradict: show that aggregating your vintage table along the calendar diagonal reproduces the published blended series, so the disagreement is about age mix rather than about data quality.
  2. Make the mechanism arithmetic rather than rhetorical: a loan cannot reach 90 days past due before it is 90 days old, so rapid origination growth shifts weight onto young months-on-book where the rate is structurally near zero.
  3. Show every vintage rather than a selected pair, all indexed at months_on_book equal to 12, with cohort sizes printed beside each curve so nobody can claim the divergence rests on a thin cohort.
  4. Handle restructuring explicitly, because restructured_flag resets days_past_due: count each loan on its worst pre-restructure state, or recent vintages will look better than they are.
  5. Close on the decision rather than the chart: state what the divergence implies for the cutoff or the channel mix, and state in advance what evidence would make you withdraw the claim.

Follow-up

  • Two cohorts differ at month 12. How do you separate a seasoning effect from a genuine credit-quality effect?
  • Someone argues the recent vintages are simply a broker-channel mix shift. How do you test that, and what would confirm it?

Retract a published number after finding a currency bug

Medium · error disclosure · minor units · process repair

Two weeks ago you published an interchange and fraud analysis that summed amount_minor across fct_payment_authorization without converting currencies. Minor units are not two decimals everywhere: some currencies carry none and some carry three, so the sum has no interpretation. A pricing decision is already in flight on the back of it. You now have corrected figures. Produce the retraction: what you send, to whom, in what order, and what you change in the process so this class of error is caught next time rather than trusted next time.

Approach

  1. Size the error before announcing it, because saying the number is wrong without a magnitude and a direction forces every reader to assume the worst case.
  2. Check whether the conclusion actually flips: if the ranking that drove the pricing decision is unchanged, that belongs in the first sentence beside the correction rather than buried at the end.
  3. Tell the person acting on it first and directly, then the wider distribution, using the same text, so nobody learns about it secondhand.
  4. Write the correction as four parts: the old number, the cause in one clause, the effect on the pending decision, and the new number. Leave out self-flagellation, which makes the reader do emotional work instead of acting.
  5. Fix the class rather than the instance: a rule that a sum over amount_minor either groups by transaction_currency or passes through both conversion steps, exponent scaling and then a dated rate into one named reporting currency, plus a standing reconciliation of the settled subset to the settlement ledger inside each settlement_currency.

Follow-up

  • The corrected figures do not change the decision. Do you still send the correction, and what does that choice signal?
  • What automated check would have caught this, where would it live, and what would it cost in false alarms?