cswork / libraryOpen practice workspace

Interview guides · Eversana

Eversana Data Scientist Interview Questions & Guide 2026

Eversana data scientist prep on data pitfalls: selection bias, target leakage, and checking an outlier's provenance before you drop it.

The 60-second brief

A Data Scientist at Eversana plays a pivotal role in harnessing data to drive insights that enhance healthcare strategies and improve patient outcomes. This position is integral to the company’s mission of providing innovative solutions in the pharmaceutical and life sciences sectors. As a Data Scientist, you will analyze complex datasets to inform product development, optimize operations, and influence strategic decisions, ensuring that the products delivered are both impactful and user-centric.

A large share of questions open as "how would you measure X", where the real work is choosing the metric, fixing its denominator, and defining the population it applies to. Any computation comes last and is frequently not required at all.

Focus areas

  • Reconstruct drug exposure intervals from dispensing records
  • Separate censoring from events in time-to-event models
  • Build member-month denominators from overlapping coverage spans

Overview

The work of a Data Scientist at Eversana is characterized by its scale and complexity, involving collaboration across multidisciplinary teams including product management, engineering, and marketing. You will engage in projects that directly affect patient care, making this role not only challenging but also deeply rewarding. Expect to tackle real-world problems using advanced analytical techniques, machine learning algorithms, and statistical modeling, all aimed at improving the lives of patients and the efficiency of healthcare systems.

The Eversana interview process

Eversana candidates report 4 rounds · ≈ 3-5 weeks. The stages below are what candidates describe, not a published process.

Initial Screening

Most candidates lose this call inside the first two minutes, during the walkthrough of their own background. The account runs chronologically, sits at the level of tools and titles, and never arrives at a decision anyone could have disagreed with. Anchor on a problem instead of a timeline: what the team could not answer, what you did about it, what happened next. Ninety seconds is enough, and stopping on time leaves room for the half of the call that belongs to you. What you ask about how work gets prioritised signals your level more reliably than the walkthrough does.

What to demonstrate

  • Whether your background summary has a shape (problem, decision, consequence) or is a chronological list of tools and employers
  • Whether you can account for gaps, short stints and the reason you are looking, unprompted and without hedging
  • The substance of the questions you ask back, which an experienced screener reads as a level signal

How to prepare

  • Time your opening walkthrough against a clock. If it runs past two minutes, compress the earliest role into a single clause and spend the recovered time on the most recent one
  • Write one honest sentence for every gap or short stint visible on your resume and offer it before being asked about it
  • Prepare questions about how work arrives and gets prioritised: who writes the request, how often priorities change, and what happens to an analysis after it is delivered

Technical Assessments

This round decides whether someone can hand you a schema and a question and trust the number that comes back. Correctness under a clock is the bar, not clever syntax. The habit that separates strong from weak answers is checking the grain: after every join, know how many rows you expect and whether the count moved. Most wrong answers in this format are not wrong logic, they are a fan-out from a key that turned out not to be unique, or a filter applied before an aggregate when it belonged after. Say what you expect before you run it.

What to demonstrate

  • Whether your row counts survive each join, and whether you notice on your own when they do not
  • Deliberate handling of rows that fail to match, including whether the question needs an inner join or a left join with the non-matches kept and counted
  • Whether NULLs are treated on purpose, given that a NULL compares equal to nothing and that COUNT of a column skips it
  • Reaching a defensible answer inside the window instead of a refined one after it

How to prepare

  • Take a two-table schema, write a join that fans out on purpose, then fix it by collapsing the many-side to one row per key before joining. Repeat until the fix is reflex rather than recall.
  • Write a funnel as one query and print the distinct user count at each stage, then confirm each stage is a subset of the one above it rather than assuming it
  • Do a few timed runs in a plain text box with no autocomplete and no formatter, since assessment editors often have neither

Take-home Assignment

Before any modelling, the dataset is itself the first test. Take-home data usually carries something broken: rows duplicated at an unexpected grain, a join that silently drops part of the population, timestamps stored in more than one timezone, or missingness correlated with the outcome. An hour spent profiling row counts, key uniqueness and date ranges is not overhead, because it decides whether every number after it is real. What separates submissions is whether you report the defects you found and adapt the analysis to them, rather than modelling over them quietly and hoping the aggregate absorbs it.

What to demonstrate

  • Whether you established the grain of each table and checked row counts after every join, and said so in the writeup
  • Whether data defects you found are surfaced with their effect on the conclusion, instead of being dropped without comment
  • Whether filters and exclusions are reproducible from the submitted code, with the size of the excluded population quantified

How to prepare

  • Write a short profiling script you can point at any unfamiliar table: row count, distinct key count, null rate per column, and the min and max of every date field, then run it before anything else
  • Write the funnel or the join chain as one query and check the row count at each grain, so a silent fan-out shows up as a number rather than as a wrong answer later
  • On a past dataset, list every exclusion you applied and how many rows each one removed, then draft the single sentence about it you would put in a report

Panel Interviews

Where a loop ends with a senior leader, that conversation is rarely another skills test. The technical signal already exists by then, so the questions tend to open up: what you would look at first, where a metric you have heard about could mislead, what you would push back on. The decision being made is scope, which in practice means level and how much you would be trusted to own unsupervised. Treating it as a formality is the usual mistake. An open question late in the day is still being scored, and a vague answer reads as someone who has not run anything themselves.

What to demonstrate

  • Whether your view of the business has anything specific behind it, given that you are working only from what is public and are expected to say so
  • Whether the scope of work you describe owning matches the scope of the role, instead of sitting a level below it
  • Whether you can disagree with something concrete and stay useful about it, rather than agreeing with everything said in the room
  • Whether your questions are ones only this person could answer, as opposed to ones the recruiter already covered

How to prepare

  • Build one view you could defend for two minutes using only public information: what the funnel probably looks like, which metric likely drives decisions, and where that metric could mislead. Being wrong for a stated reason survives this round; having no view does not
  • Write down the largest piece of work you have owned from question to decision, who else touched it, and what you decided alone, then check that it reads at the level you are interviewing for
  • Prepare one thing you would want changed if you joined and phrase it as a question rather than a verdict, so it opens a conversation instead of closing one

Where candidates lose points

Immortal time in adherence, treatment, and enrolment definitions

Classifying members as adherent, treated, or programme-enrolled requires them to survive and stay covered long enough to accumulate the defining events. That guaranteed event-free interval is assigned to the exposed group, so the exposure looks protective for reasons that have nothing to do with the treatment. Adherence studies are the classic case: measuring 12-month proportion of days covered and then comparing mortality builds survival into the exposure definition. Use time-varying exposure or a landmark analysis with the classification window excluded from follow-up.

Pre-post evaluation on a high-cost or high-risk cohort

Cohorts selected on an extreme value of the outcome regress toward the mean on their own. Members identified as the top 1 percent of spend in one year spend far less the next, whether or not anyone intervenes, because the selecting year captured both chronic severity and one-off events. A pre-post design on such a cohort will report savings every time. A concurrent comparison group selected by the same rule in the same period, or a regression discontinuity at the selection threshold, is the minimum credible design.

Reaching for a model before the target metric exists

Before naming an algorithm, write down the label, the prediction time, and the action that changes when the score crosses a threshold. If you cannot say what decision the output drives, any modelling choice is guesswork dressed up as method.

Generalising beyond the population the sample actually supports

State the frame the sample was drawn from and where it diverges from the population you want to talk about: time window, platform, geography, opt-in. If a group is excluded from the frame, either weight to known margins or narrow the claim rather than quietly extending it.

Questions & practice

Explain the concept of p-value and its significance.

Medium · statistics and probability

Approach

  1. Write down the assumption the method needs before you use the method.
  2. Say what the estimate is of, and over what population it generalises.
  3. Translate the result into the decision it informs, in one plain sentence.

Follow-up

  • How would you explain this result to someone who does not know statistics?
  • Which assumption here is most likely to be violated in practice?

What is the purpose of cross-validation in model training?

Medium · machine learning and modelling

Approach

  1. Check what information would not exist at prediction time, and exclude it.
  2. Frame the prediction: the label, the moment of prediction, and the action it triggers.
  3. Set a baseline first, so any model has something honest to beat.

Follow-up

  • What would you monitor after launch to know the model is still valid?
  • How would you choose the decision threshold, and who owns that choice?

Can you describe a machine learning project you worked on and the methodologies you used?

Medium · machine learning and modelling

Approach

  1. Pick an evaluation metric that matches the cost of each error type, not a default.
  2. Say how the offline result would be validated online before it is trusted.
  3. Frame the prediction: the label, the moment of prediction, and the action it triggers.

Follow-up

  • How would you choose the decision threshold, and who owns that choice?
  • What would you monitor after launch to know the model is still valid?

Proportion of days covered with shifted, truncated refill intervals

Hard · interval merging · adherence · path dependence

pharmacy_claim has fill_id, member_id, therapeutic_class_code, fill_date, days_supply, reversal_flag, reversed_fill_id. For one therapeutic class and a fixed 12-month window, compute proportion of days covered per member: distinct days on which a dispensed days_supply covers the day, divided by days from the member's first in-window fill through the window end. An early refill shifts coverage forward rather than stacking, and coverage is truncated at the window end. Drop both rows of every reversed pair. Return member_id, pdc, and the share at pdc >= 0.80 among members with at least 2 fills and at least 91 days of follow-up.

Approach

  1. Remove reversals as pairs first. Drop every row with reversal_flag true, and also drop the fill_ids those rows point at through reversed_fill_id. Dropping only the flagged row leaves a dispense that was never collected in the exposure.
  2. Walk fills per member in fill_date order carrying a cursor: start = max(fill_date, previous_end + 1 day), end = start + days_supply - 1. The shift is path dependent, so a plain cumsum over days_supply does not reproduce it. Use itertools.accumulate or a per-member loop over numpy arrays, not a row-wise apply over the whole frame.
  3. Truncate the last interval at the window end before measuring. Without truncation a 90-day fill dispensed on the final day pushes the covered-day count past the denominator and PDC above 1.0.
  4. Use the denominator the definition states: first in-window fill_date through window end, inclusive. Not a flat 365, and not first fill to last fill, which is a different metric that rewards early discontinuation.
  5. Apply the eligibility filter before computing the >= 0.80 share, and report the size of that denominator next to the share. A share without its denominator is not reviewable.

Worked solution (40 min)

  1. Filter to the therapeutic class and the window, then remove reversed pairs by dropping flagged rows and the fill_ids in reversed_fill_id.
  2. Sort by member_id, fill_date. Per member, accumulate start = max(fill_date, prior_end + 1 day) and end = start + days_supply - 1.
  3. Clip every interval's end at the window end and drop intervals whose start is past it.
  4. Covered days per member = sum of (end - start + 1) over the shifted intervals, which are disjoint by construction.
  5. Denominator = (window_end - first_fill_date).days + 1. Divide, then filter to members with >= 2 fills and denominator >= 91 and compute the share at or above 0.80.

Expected result: Per-member PDC in [0, 1], plus one share. Worked case: fills at day 0 (30 days), day 20 (30 days) and day 55 (30 days) in a 180-day denominator give intervals 0-29, 30-59 and 60-89, so 90 covered days and PDC = 0.50. Change the window to 60 days with fills at days 0, 20 and 40 and the shifted intervals truncate to 0-59, giving PDC = 1.00 while a days-supply sum would report 90/60 = 1.50.

Verify it yourself

  • No member has PDC above 1.0. Any value above 1.0 means intervals stacked instead of shifting, or the final interval was not truncated.
  • A member with a single 30-day fill at the start of a 180-day denominator scores 30/180 = 0.167 and is excluded from the share by the two-fill rule.
  • For one member, rebuild covered days as the size of a Python set of date ordinals over the raw fills and confirm it matches the interval arithmetic.
  • Shifting every fill_date forward by the same number of days changes each denominator but leaves the covered-day counts unchanged except at the truncation boundary.

Follow-up

  • How does PDC differ from medication possession ratio, and which of the two can exceed 1.0?
  • A member switches to a different ingredient inside the same therapeutic class mid-window. Should the intervals chain, and what does that do to the class-level number?
  • Members who die or lose coverage mid-window get a short denominator and often a high PDC. If you then compare mortality by adherence category, what bias have you built in and how do you remove it?

Turn overlapping coverage spans into fractional member-month denominators

Medium · intervals · gaps and islands · denominators

member_enrollment holds span_id, member_id, plan_id, product_type, effective_date and termination_date, which is NULL while the span is active. A member can hold several spans in a year, and back-dated plan changes make spans overlap. Return one row per calendar month of 2025 with total member-months, where a member contributes covered days in the month divided by that month's length, and a day covered by two overlapping spans counts once. Both span endpoints are inclusive. Collapse overlaps with window functions before joining a month calendar, and do not assume one span per member.

Approach

  1. Normalise the open end first. COALESCE(termination_date, DATE '9999-12-31') or clip to the reporting end, because a NULL termination_date makes every BETWEEN comparison unknown and drops exactly the members who are still covered.
  2. Merge overlapping spans per member before the calendar join. Order by effective_date, carry a running MAX of prior termination_date with a frame ending one row before, and open a new island where effective_date exceeds that running max plus one day, which keeps adjacent spans contiguous rather than splitting them.
  3. Clip each merged island to the reporting year, then cross join to a twelve-row month calendar and keep pairs that intersect.
  4. Compute covered days as LEAST(island_end, month_end) minus GREATEST(island_start, month_start) plus one, and divide by the actual length of that month rather than a flat 30, so February and the 31-day months are not distorted.
  5. Sum the fractions by month. Merging after the calendar join also works but forces a DISTINCT over member-days, which stops scaling at population size.

Follow-up

  • Where does a continuous-enrolment filter with an allowable 45-day gap belong, and how does that change the island boundary rule?
  • One human appears under two member_ids after a master person index merge. What does that do to member-months, and how would you detect it?
  • How do you treat a span that terminates on the day it starts, and what does that row usually represent?

Count thirty-day unplanned readmissions without counting transfers

Medium · self-join · event streams · exclusions

encounter holds encounter_id, patient_id, facility_id, encounter_type, admit_ts, discharge_ts, admission_type, discharge_disposition, is_planned_admission and index_encounter_id. For inpatient stays discharged between 2025-01-01 and 2025-11-30, return the 30-day unplanned readmission rate overall and by facility_id. Exclude an index stay when is_planned_admission is TRUE or discharge_disposition is transfer_acute, expired, hospice or ama. A qualifying readmission is any unplanned inpatient admission for the same patient with admit_ts after the index discharge_ts and within 30 days of it. One stay can be both a readmission and the next index stay.

Approach

  1. Decide between LEAD and EXISTS explicitly and say why. LEAD over the patient's admission stream gives the literal next stay, so an intervening planned admission hides a later unplanned one. The measure asks whether any unplanned admission fell in the window, which is an EXISTS or a self-join with a range predicate.
  2. Exclude transfers at the index end before anything else. An acute-to-acute transfer closes one encounter and opens another at a different facility_id within hours, so without the transfer_acute exclusion the facilities that move the sickest patients out look the worst.
  3. Apply the index exclusions as a set, including stays with NULL discharge_ts, which are still open and have no measurable window.
  4. Stop the denominator early enough that every index stay had a full 30 days of observation plus encounter lag. That is why the window ends 2025-11-30 rather than at year end.
  5. Compute the rate at stay level, not patient level, then compare the raw facility rates against an observed-over-expected framing before anyone publishes a ranking.

Worked solution (30 min)

  1. CTE ip: inpatient encounters with a non-null discharge_ts.
  2. CTE index_stays: ip rows with discharge_ts in the window, is_planned_admission FALSE, and discharge_disposition not in the four excluded values.
  3. Flag each index stay with EXISTS against ip for the same patient_id where is_planned_admission is FALSE, encounter_id differs, admit_ts > index.discharge_ts and admit_ts <= index.discharge_ts + 30 days.
  4. Aggregate numerator and denominator overall and grouped by facility_id.
  5. Re-run with the transfer exclusion removed and record how much the rate moves.

Expected result: Eligible index stays, stays with a qualifying readmission, and the quotient, overall and per facility_id. Removing the transfer exclusion returns a higher rate, and the gap between the two is a number you should be able to quote.

Verify it yourself

  • Numerator never exceeds denominator, and an index stay with two qualifying readmissions still contributes exactly one.
  • No index stay in the output has discharge_disposition transfer_acute, expired, hospice or ama.
  • A 0-day window gives a rate of exactly 0, and a 365-day window gives a rate no lower than the 30-day one.
  • Facility rates weighted by facility denominators reconcile to the overall rate.

Follow-up

  • A patient has three stays ten days apart. How many index stays and how many readmissions, and why does the answer depend on the stated rule?
  • Which comparison would you publish across facilities, raw rate or observed over expected, and what does risk adjustment still fail to fix?
  • index_encounter_id already exists on the table. Would you trust it, and how would you audit it against your own logic?

Given a dataset, how would you approach predicting customer churn?

Medium · product sense and metrics

Approach

  1. Decompose the metric into the rates that drive it, and say which one you would check first.
  2. Fix the population and the time window before naming any metric.
  3. State what result would change your recommendation, so the answer is falsifiable.

Follow-up

  • Which segment would you cut first, and what would that rule out?
  • What would you do if the primary metric and the guardrail moved in opposite directions?

Describe how you would evaluate the effectiveness of a new drug using statistical analysis.

Medium · product sense and metrics

Approach

  1. Name one primary metric, then the guardrail that stops it being gamed.
  2. State what result would change your recommendation, so the answer is falsifiable.
  3. Restate the decision this analysis has to support, and who acts on the answer.

Follow-up

  • How would you detect that the metric is being gamed rather than genuinely improving?
  • What would you do if the primary metric and the guardrail moved in opposite directions?

If tasked with improving a healthcare product’s market penetration, what data would you need and why?

Medium · product sense and metrics

Approach

  1. Decompose the metric into the rates that drive it, and say which one you would check first.
  2. Name one primary metric, then the guardrail that stops it being gamed.
  3. Fix the population and the time window before naming any metric.

Follow-up

  • Which segment would you cut first, and what would that rule out?
  • How would you detect that the metric is being gamed rather than genuinely improving?

How do you prioritize your work when managing multiple projects?

Medium · product sense and metrics

Approach

  1. Decompose the metric into the rates that drive it, and say which one you would check first.
  2. State what result would change your recommendation, so the answer is falsifiable.
  3. Restate the decision this analysis has to support, and who acts on the answer.

Follow-up

  • What would you do if the primary metric and the guardrail moved in opposite directions?
  • Which segment would you cut first, and what would that rule out?

Explain the difference between supervised and unsupervised learning.

Medium

Approach

  1. Work from the decision backwards to the evidence you would need.
  2. Say what you would check first and why it is the highest-information step.
  3. State your assumptions explicitly before working the problem.

Follow-up

  • What assumption would you test first?
  • How would you know your answer was wrong?

Score trial sites without rewarding enrollment that does not stick

Medium · site scorecards · shrinkage · guardrails · gaming

A clinical operations group ranks sites on subjects randomized per activated site-month, using study_subject_visit (study_id, site_id, subject_id, arm_code, randomization_ts, site_activation_date, visit_name, visit_number, visit_status, primary_endpoint_value, protocol_deviation_flag, deviation_severity). Bottom-ranked sites lose allocation on the next study. Define the primary metric, two guardrails, the handling of sites activated too recently to rank, and the estimator you rank on. Then state what a site under allocation pressure does to the number, and which guardrail sees it.

Approach

  1. Move the numerator from randomized to randomized and retained through the protocol-defined primary endpoint visit. A subject who randomizes and withdraws consumes screening, drug supply and monitoring while contributing nothing to the analysis population, so counting them rewards the wrong behaviour precisely when a site is under pressure.
  2. Build the denominator as exposure, not sites: site-months from site_activation_date to the earlier of period end and database lock, per study. Ranking on a raw count instead of a rate confuses a large site with a fast one.
  3. Handle young sites by reporting rather than dropping. Sites with fewer than a stated minimum exposure are shown in an insufficient-exposure band, because excluding them is how a non-enrolling tail disappears from a scorecard, and the non-enrolling tail is usually the larger operational problem.
  4. Rank on a shrunken estimate, not the raw ratio. With a few site-months of exposure the ratio has enormous variance, and a site with two site-months and one randomization will top an unshrunken table. Partial pooling toward the study mean, or a simple empirical-Bayes posterior mean, prevents rank being an artefact of small exposure.
  5. Pick guardrails that read the two pressure responses. A site that loosens eligibility judgement shows an implausibly low screen-failure rate, computed as subjects with randomization_ts NULL and visit_status screen_failed over subjects screened. A site that pushes visits to hit counts shows up in major protocol deviations per 100 completed visits, reported separately from minor ones because a single major deviation can remove a subject from the per-protocol set.
  6. Report the companion the median hides: the share of activated sites with no randomization by day 90. A median computed only over sites that eventually randomized is silent about the sites that never did.

Worked solution (30 min)

  1. Define the numerator as subjects with non-null randomization_ts whose primary endpoint visit reaches visit_status completed with a non-null primary_endpoint_value, per study and site.
  2. Compute site-months of exposure from site_activation_date to period end or database lock, and set the minimum exposure below which a site is banded rather than ranked.
  3. Compute the raw rate, then the shrunken estimate by partial pooling toward the study mean, and print both columns side by side so the shrinkage is visible rather than hidden.
  4. Specify the two guardrails with numerator, denominator and window, keeping major and minor deviations as separate series.
  5. Add the no-randomization-by-day-90 share across all activated sites, so the non-enrolling tail appears on the same page as the ranking.

Expected result: A scorecard whose primary metric is randomized-and-retained subjects per activated site-month per study, ranked on a shrunken estimate with the raw rate shown beside it; sites below a stated minimum exposure reported in an insufficient-exposure band rather than excluded; guardrails of screen-failure rate and major protocol deviations per 100 completed visits reported separately from minor ones; and a companion share of activated sites with no randomization by day 90.

Verify it yourself

  • Compare raw and shrunken rankings. The largest rank movements should be concentrated among the lowest-exposure sites; if a high-exposure site moves far, the pooling is misconfigured.
  • Confirm the denominator's site-months sum matches an independent count of months between activation and period end across all sites.
  • Check that screen failures are being counted at all: a site reporting a zero screen-failure rate across dozens of screened subjects is a data-capture problem or an eligibility-judgement problem, and both need an answer.
  • Verify that excluding the insufficient-exposure band does not change the study-level mean materially; if it does, those sites carry more of the study than the banding implies.

Follow-up

  • A site has the best randomized-and-retained rate and the worst major deviation rate. What do you recommend, and what would change your answer?
  • Your shrunken ranking moves a site from 3rd to 14th. How do you explain shrinkage to the site's operations lead in two sentences?
  • Primary endpoint retention takes 18 months to observe. What do you rank on in the meantime, and what bias does that interim choice introduce?

Allowed PMPM fell fourteen percent in three months

Easy · claims runout · completion factors · incurred vs paid

Allowed PMPM in the monthly series fell from $412 to $354 over the three most recent incurred months, and leadership wants to announce the saving. You have medical_claim_line (allowed_amount, service_start_date, received_date, paid_date, claim_id, claim_version, frequency_code, place_of_service_code), pharmacy_claim (allowed_amount, fill_date, reversal_flag) and member_enrollment coverage spans. The chart carries no paid-through date. Work out how much of the fall survives completion, and hand back a restated series with an explicit paid-through date and the completion factors you applied.

Approach

  1. Get the paid-through date first and put it on the chart. Without it the series is uninterpretable, because every incurred month is a different age.
  2. Build a lag triangle: for each incurred month, cumulative allowed_amount by the number of months between service_start_date and paid_date, on surviving claim versions only (drop frequency_code 8 voids and keep the highest claim_version per claim_id).
  3. Estimate development factors separately for pharmacy fills, professional lines and inpatient facility lines. Pharmacy adjudicates within days, professional within weeks, inpatient facility over months, so one blended factor understates the correction on the newest month and overstates it on the oldest.
  4. Gross each of the last three incurred months up by the reciprocal of its cumulative development factor, using factors fitted on months that have already fully run out.
  5. Rebuild the denominator independently as member-months from coverage spans. Member-months are complete on day one, so if the denominator also shows a lag pattern the enrollment file is late, which is a different bug with a different fix.
  6. Restate the series, mark the last three months as estimated, and report the residual movement after completion as the only part worth investigating.

Follow-up

  • The completed series still shows a three percent fall. What do you look at next, and in what order?
  • How would you detect that the fall is a mix shift toward cheaper services rather than lower volume?
  • A contract settles on this number at a fixed paid-through date. What do you owe the other party about the estimate you just made?

Suggested practice checklist

For someone who can already write the query and train the model but stalls when asked what to measure or whether a change is worth making. Metric definition and case structure come first; the technical work is kept as maintenance rather than the centre of the week.

Day 1 — Metric anatomy

  • For three products you use daily, write one primary metric, two input metrics that plausibly move it, and one guardrail that would catch a cheap way of moving the primary at the cost of the product.
  • For one of them, specify the metric precisely enough that two analysts would return the same number: numerator, denominator, unit of observation, time window, and how returning and deleted accounts are treated.
  • Pick a ratio metric and write what happens to it when the denominator shrinks for reasons unrelated to the numerator, with a concrete example of that happening.

Deliverable: A one-page metric tree for one product, with the primary metric written as an unambiguous spec.

Day 2 — Diagnosing a drop without guessing

  • Take the prompt "weekly active users fell 8 percent week over week" and write the segmentation plan before proposing any cause: platform, region, tenure cohort, acquisition channel, and whether the movement sits in the numerator or in a changed denominator.
  • List the instrumentation failures that manufacture fake drops (a client release that stopped firing an event, a bot filter change, a shifted date boundary or timezone) and write the query that rules out each one.
  • Rehearse stating the boring explanations first, seasonality and day-of-week composition, before reaching for a product cause.

Deliverable: A drop-diagnosis checklist short enough to recite from memory in under a minute.

Day 3 — Should we build it

  • Take a feature idea and write it as a bet: what you believe is true, what would have to be true for it to pay off, the metric that would confirm it, and the effect size that would justify the engineering cost.
  • Size the opportunity top-down and bottom-up, then reconcile the two numbers in writing instead of quoting whichever is friendlier.
  • Write the counter-metric that would make you kill the feature even if it wins on the primary metric.

Deliverable: A one-page product memo ending in a decision rather than a list of considerations.

Day 4 — The places aggregate numbers lie

  • Construct a Simpson's paradox numerically: two segments where the treatment wins within each segment yet loses overall, and identify the shift in segment weights that causes it.
  • Take a heavy right-tailed quantity such as revenue per user and write why the mean is the wrong summary, which percentile you would report instead, and what a moving mean with a stable median tells you.
  • Write your definition of a session for the product from day one, then name two real behaviours it misclassifies.

Deliverable: One page holding a worked Simpson's paradox table and a session definition with its two known failure cases.

Day 5 — Technical maintenance, aimed at metrics

  • Solve four timed SQL prompts that all end in a ratio metric, so the question of grain stays live in every answer.
  • Compute a 95 percent confidence interval for a proportion on a small sample, and state why the normal approximation is unreliable when either np or n(1 minus p) falls below roughly 10, along with which interval you would use instead.
  • Take one metric from your day-one tree, write the query that computes it correctly, then write the query that computes it wrong in the most plausible way and explain how you would notice.

Deliverable: Four solved prompts plus a matched correct and plausible-wrong query for one metric.

Day 6 — Turning engineering work into data science stories

  • Write three project stories as situation, decision, trade-off, outcome, each carrying one number and one thing you got wrong.
  • For the story you will lead with, prepare an answer to "what would you do differently" that names a decision you made, not a constraint you were handed.
  • Practise the sentence that reframes a systems project as a question project: the question the work answered, ahead of the pipeline it shipped.

Deliverable: Three written stories with the lead story delivered aloud and timed under four minutes.

Day 7 — Mock case and gap list

  • Run a 40-minute mock case with someone playing a product manager who pushes back on your metric choice, and record it.
  • Listen back and mark every moment you proposed a solution before the success metric existed.
  • Rewrite those moments as the question you should have asked, and rehearse the first 90 seconds of the case until scoping comes before solving.

Deliverable: A recorded case plus a rewritten opening 90 seconds.

The project you argued against

Saying no well is a senior skill and it is rarely rehearsed. Think of a time you told someone their analysis was not worth doing, or that the experiment could not answer their question at the sample size available. Explain what you offered instead. Refusal without an alternative reads as obstruction rather than judgement.

Tell me about a time when you took the initiative on a project. What was the outcome?

Medium · behavioural and stakeholder questions

Approach

  1. Name the disagreement or constraint, and how you resolved it with evidence.
  2. Close with what you would do differently, concretely.
  3. Pick a story where you drove the decision, not one where you observed it.

Follow-up

  • What would you do differently if you ran that project again?
  • What did you decide not to do, and why?

Defend a null result against a programme sponsor

Medium · regression to the mean · difference-in-differences · stakeholder management

A care management programme enrolled the top 1 percent of members by prior-year allowed spend. The sponsor's deck shows allowed PMPM for enrollees falling 34 percent from the year before enrollment to the year after, and asks for budget to triple the programme. You rebuild the evaluation with a concurrent comparison group selected by the identical spend rule in the same period. The difference-in-differences estimate is a 3 percent reduction with a confidence interval spanning zero. Deliverable: how you present this, to whom, in what order, and what you propose next.

Approach

  1. Name the probe: whether you can deliver a finding that costs somebody their programme without softening it into uselessness or creating an adversary who routes around you next time.
  2. Lead with the mechanism, not the verdict. Show the comparison group's own unadjusted drop, which will be large, because a cohort selected on an extreme of the outcome regresses toward the mean whether or not anyone intervenes. The sponsor's 34 percent is mostly that, and it is a property of the selection rule rather than a criticism of their clinicians.
  3. Give the sponsor the finding privately before it appears in any deck their leadership sees. Being surprised in a room is what turns a methods disagreement into a political one.
  4. State the estimate with its interval and say what it rules out as well as what it fails to establish. A 3 percent point estimate whose interval crosses zero is not evidence of no effect; it is insufficient power to separate a modest effect from none, and those are different claims.
  5. Arrive with a design rather than only an objection. Propose a regression discontinuity at the enrollment threshold if the rule is applied sharply, or a randomised rollout across the next wave of eligible members, and state the sample size needed to detect the effect size the sponsor believes in.

Follow-up

  • The sponsor says withholding the programme from a comparison group is unethical. What do you propose instead?
  • Leadership wants one number for the board next week. What do you give them?
  • What result would change your mind and make you believe the 34 percent?

Explain an incomplete cost series to a non-technical executive

Medium · claims runout · uncertainty · executive communication

An executive opens a dashboard showing risk-adjusted allowed PMPM down 6 percent across the last three incurred months and asks whether the cost initiative is working. You know pharmacy adjudicates within days, professional claims within weeks, and inpatient facility claims over months, so those three months are both undercounted and mix-shifted toward cheap services. There is also a genuine movement of roughly 1.5 percent in the older, complete months. Deliverable: a two-minute spoken answer, the change you make to the chart, and what you commit to telling them and when.

Approach

  1. The probe is whether you can be honest about uncertainty without sounding evasive. Executives read hedging as not knowing, so the answer has to end in a commitment.
  2. Separate the two claims immediately. The 6 percent is an artefact of incomplete data, and there is a smaller real movement in the months that are complete. Delivering only the debunk leaves them holding nothing.
  3. Explain the lag in their terms: the bills for the most expensive care arrive last, so an incomplete month always looks cheap and always looks like it is improving. Keep the phrase completion factor out of the first pass.
  4. Fix the chart instead of explaining around it. Shade or omit the incomplete months, print the paid-through date on the axis, and overlay the same series as it looked at equivalent maturity a year earlier so the shape is comparable rather than merely lower.
  5. Close with a date and a magnitude. Commit to a restated figure once runout matures, say roughly how far you expect the 6 percent to shrink, and name what you would need to see to call the initiative working.

Follow-up

  • They ask for your best guess today, knowing it is provisional. What do you say?
  • The restated number comes back at 1 percent. How do you handle having flagged the 6 percent at all?
  • How do you stop this dashboard producing the same conversation next quarter?