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BetMGM Data Scientist Interview Questions & Guide 2026

Modeling drills for a BetMGM data scientist interview: baselines, regression interpretation, class imbalance, model defense.

The 60-second brief

As a Data Scientist at BetMGM, you will play a pivotal role in shaping the future of the gaming and sports betting industry. Your analytical and statistical expertise will be crucial in driving insights from complex data sets that inform strategic decisions across the organization. This role is not just about crunching numbers; it's about understanding user behavior, optimizing product offerings, and enhancing customer experiences, all of which directly impact BetMGM's competitive edge in a rapidly evolving market.

The boundary with engineering varies enough to be worth asking about directly. Some seats end at the analysis and the writeup; others carry feature pipelines, scheduling and alerting, which decides whether production data plumbing belongs in your prep at all.

Focus areas

  • Pick a randomisation unit that respects interference
  • Turn a vague request into a measurable question
  • Decompose a metric move by segment and mix

Overview

Your work will span various teams, including product development, marketing, and operations, allowing you to engage in diverse projects that range from predictive modeling for customer retention to optimizing betting algorithms. The scale and complexity of data at BetMGM mean that you'll be at the forefront of data-driven decision-making, influencing how we engage with users and tailor our products. This role is critical and exciting, offering you the chance to make a tangible difference in a dynamic environment.

The BetMGM interview process

BetMGM candidates report 3 rounds · ≈ 3-5 weeks. The stages below are what candidates describe, not a published process.

Initial Screening

A screening call is a matching exercise run by someone who will not evaluate your statistics. They are checking that the work described on your resume is work you personally did, and that its scope matches the level the role is written for. Logistics get settled in the same half hour so nobody spends an interviewer's afternoon on a mismatch. The answer that fails is the one narrated in the plural. If every sentence is 'we built' and 'the team decided', there is nothing specific to write down about you. Name the piece that was yours, the decision you made inside it, and what changed after.

What to demonstrate

  • Whether the ownership implied by your resume survives one round of follow-up about who actually did which part
  • Whether your described scope (data size, stakeholders, what shipped) matches the seniority the role is written at
  • Whether timeline, location and compensation expectations make the rest of the loop worth scheduling

How to prepare

  • Rewrite your top three resume bullets in the first person singular, each with the decision you made and what moved afterwards, then say them out loud once so the 'we' does not return under pressure
  • Attach one number to each project: the baseline, the change, and the window it was measured over. Where impact was never measured, say that plainly rather than inventing a figure
  • Settle your compensation range before the call and give it as a range with a reason behind it, such as current total comp or a competing timeline, instead of deflecting the question twice

Technical Interviews

Before anything else, this round is a reading test. You are given a small schema and a question phrased in business language, and most of the difficulty sits in the gap between them. Who counts as an active user, does a refunded order still count as an order, is that date column an event time or a load time. Weak answers start typing immediately and compute something precise about the wrong population. Strong ones pin the definition in one sentence, name the column that encodes it, then write the query. On a timed assessment with nobody to tell, write the definition in a comment anyway.

What to demonstrate

  • Whether an ambiguous term becomes a specific column and filter before any computation happens
  • Whether you read the schema for keys and cardinality rather than only for column names
  • Whether the result answers the question at the grain it was asked at, per user or per session or per day

How to prepare

  • Take three metrics you already use and write down the exact filter and exact grain behind each, then practise stating one of them in a single sentence out loud
  • On a schema you have never seen, spend the first minute writing what one row of each table means and which key it is unique on, then predict which joins can duplicate rows
  • Rehearse a version where the definition changes halfway through, and edit the query you have instead of starting over

Behavioral Assessments

Behavioural answers from data candidates get audited in a way that answers from other roles do not. When you say a model lifted retention, the next question is the denominator, the window, and how you knew the lift was not seasonal. So attach the measurement to each claim while you tell it: what the metric was before, over what period, and against what comparison. Numbers with no baseline read as rounded-up memory, and one unsupported figure tends to make the rest of the story sound rehearsed.

What to demonstrate

  • Whether each impact number arrives with a baseline, a window and a comparison, or as a bare percentage
  • Whether you can name the method that attributed the effect to your work (an experiment, a staged rollout, a seasonal control) or concede the link was correlational
  • Whether the magnitudes stay internally consistent when the interviewer multiplies them against the scale you described earlier

How to prepare

  • For each story, write the impact line as metric, value before, value after, window, and how attribution was established. Any line missing two of those five is a follow-up you will answer badly.
  • Re-derive one headline number from the source table rather than the deck that reported it. Resume numbers drift upward across retellings.
  • Decide in advance which figures you cannot share, and prepare the ratio or relative change you can give instead, so a confidentiality limit does not read as evasion.

Where candidates lose points

Reading a pooled rate that moved because the mix moved, not because any behaviour changed

A pooled conversion rate is a weighted average, and a shift in the weights can move it in the opposite direction to every one of its parts. A paid campaign that brings low-converting traffic drops overall signup conversion even if desktop, mobile web and app conversion each rose that week, which is Simpson's paradox and it is the single most common cause of an inexplicable dashboard move. The discipline is to decompose before explaining: recompute the rate holding last period's segment weights fixed, and compare that counterfactual to the actual, so the mix effect and the rate effect are separated numerically rather than argued about. Segment on the dimensions that actually reweight, which in this domain are almost always device_type, referrer_channel, country and new versus returning.

Counting on an identity key that changes underneath the metric

visitor_id is per browser and per device, and it resets on cookie clearance, private browsing and platform privacy changes, so the distinct-visitor count drifts upward for reasons unrelated to reach. Any rate with visitors in the denominator therefore decays over time even when behaviour is constant, and any rate with visitors in the numerator inflates. The stitching at signup makes it worse in both directions: a user who signed up on mobile and returns on desktop is two visitors and one user, while a shared device is one visitor and several users. Decide which key each metric is counted on, write it into the definition, and when comparing a period before and after a platform privacy change, expect a level shift in every visitor-keyed metric and do not attribute it to the product.

Generalising beyond the population the sample actually supports

State the frame the sample was drawn from and where it diverges from the population you want to talk about: time window, platform, geography, opt-in. If a group is excluded from the frame, either weight to known margins or narrow the claim rather than quietly extending it.

Analysing at a different unit than the one randomised

Say out loud what was randomised (user, device, account, cluster) and make the analysis unit match, or account for the clustering with cluster-robust standard errors, the delta method, or aggregation up to the randomised unit. Randomising users and then running a test over sessions understates variance and inflates the false-positive rate.

Questions & practice

What metrics would you use to evaluate the performance of a predictive model?

Medium · machine learning and modelling

Approach

  1. Frame the prediction: the label, the moment of prediction, and the action it triggers.
  2. Say how the offline result would be validated online before it is trusted.
  3. Check what information would not exist at prediction time, and exclude it.

Follow-up

  • How would you choose the decision threshold, and who owns that choice?
  • What would you monitor after launch to know the model is still valid?

Audit a one-day event extract for structural defects

Easy · data quality · late arrival · pandas

You receive a one-day extract of fct_event as a DataFrame with event_id, occurred_at_utc, received_at_utc, visitor_id, user_id, account_id, event_name, is_bot_flagged and surface. Write a function returning one row per data-quality rule with the rule name, the failing row count and the failing share of the extract. Cover at minimum: duplicate event_id, received_at_utc earlier than occurred_at_utc, occurred_at_utc later than the extract's maximum received_at_utc, account_id present while user_id is NULL, and rows whose occurred_at date differs from their received_at date. Do not drop rows; report only.

Approach

  1. Compute the extract's own reference clock first: max(received_at_utc). Wall-clock now() is wrong here because the extract may be replayed days later, which would turn every row into a future-dated failure.
  2. Express each rule as a boolean Series over the same index so the checks compose, then aggregate with .sum() and divide by len(df). Building a list of (name, mask) pairs keeps the rule set extensible and keeps one code path for counting.
  3. For the duplicate rule, decide and state the convention: df.duplicated('event_id', keep=False).sum() counts every member of a duplicated group, df.duplicated('event_id').sum() counts only the surplus copies. Either is defensible; an unstated choice is not. The rest of this item assumes keep=False.
  4. Treat received_at < occurred_at as clock skew, not corruption: occurred_at is client-supplied. Separate it from the date-mismatch rule, which is the one that actually breaks a daily metric keyed on occurred_at.
  5. Know which rules imply which before you read the counts. A row whose occurred_at exceeds max(received_at_utc) has its own received_at no later than that maximum, so it is necessarily a clock-skew row as well: the future-dated mask is a subset of the skew mask, always. Neither is a subset of the date-mismatch mask, because skew of a few minutes inside one UTC date mismatches nothing.
  6. Return a tidy DataFrame sorted by failing_share descending, and add a boolean column saying whether the rule should block publication, so the output is a decision rather than a list of numbers.

Follow-up

  • The date-mismatch count is 2.1 percent on this extract. What late-arrival rule would you write for a daily metric, and how many days would you hold the number open?
  • Duplicate event_id values appear only on the 'core_action_completed' event. What upstream cause would you check before deduplicating?
  • Which of these rules should fire an alert at the pipeline, and which should only appear in a weekly review?

Implement seven-day activation from its written definition

Medium · metric definition · cohorts · pandas · joins

Implement the seven-day activation rate. Inputs: dim_user with user_id, account_created_at_utc and is_internal; fct_event with user_id, occurred_at_utc and is_core_action. A user activates when core-action events carrying a non-NULL user_id fall on at least two distinct UTC dates inside [account_created_at_utc, account_created_at_utc + 7 days). The denominator is every non-internal user whose account_created_at_utc lands in the cohort week, including users with no events at all. Return one row per cohort week with numerator, denominator and rate, publishing only weeks whose last signup is at least eight days old.

Approach

  1. Build the denominator first, from dim_user alone, filtered on is_internal = False. Deriving it from the join is the standard way to lose every user who never fired an event, which is exactly the population the metric is about.
  2. Join events to users on user_id with a left join from the user side, then apply the window as a half-open interval: occurred_at >= created AND occurred_at < created + 7 days. The right bound is exclusive, so an event at exactly created + 7 days does not count.
  3. Count distinct UTC dates per user, not distinct events. Floor occurred_at_utc to date before the nunique, and do it in UTC rather than local time so the threshold does not move with the user's country.
  4. Apply the >= 2 threshold, aggregate to cohort week, and compute the rate by re-summing numerator and denominator per week rather than averaging any per-user or per-day rate. Fix the week anchor explicitly: cohort_week is the Monday of the signup week in UTC, which is what Postgres DATE_TRUNC('week') returns and what any SQL version of this metric will produce. In pandas, subtract dt.weekday days from the floored timestamp. If you reach for periods instead, the anchor that matches is to_period('W') (equivalently 'W-SUN'), whose weeks end Sunday and therefore start Monday; to_period('W-MON') labels weeks that end on Monday, so it runs Tuesday through Monday and its start_time is a Tuesday. Mixing the two shifts every cohort label by one day and silently moves Mondays into the previous week.
  5. Suppress immature weeks: drop any cohort week whose maximum account_created_at_utc is within 8 days of the data cut, and return them as absent rather than as a partial number.

Worked solution (30 min)

  1. users = dim_user[~dim_user.is_internal].copy(); created = users['account_created_at_utc']; users['cohort_week'] = created.dt.floor('D') - pd.to_timedelta(created.dt.weekday, unit='D'), which is the Monday-start week. The period spelling that agrees with it is created.dt.to_period('W').dt.start_time; 'W-MON' does not agree and is off by a day.
  2. ev = events[events.is_core_action & events.user_id.notna()]; merge onto users on user_id with how='inner' for the numerator side only.
  3. Filter to the half-open window, add ev_date = occurred_at_utc.dt.date, group by user_id and count distinct dates, keep users with >= 2.
  4. numer = users.merge(activated_user_ids, how='left', indicator=True) then group by cohort_week and sum the indicator; denom = users.groupby('cohort_week').size().
  5. rate = numer / denom; drop weeks where users.groupby('cohort_week')['account_created_at_utc'].max() > data_max - 8 days.

Expected result: One row per mature cohort week with numerator, denominator and rate, where denominator equals the count of non-internal signups in that week regardless of activity, numerator is less than or equal to denominator, and the most recent 1 to 2 weeks are absent rather than reported low.

Verify it yourself

  • For a synthetic user with two core actions 90 minutes apart on the same UTC date, activation is False.
  • For a synthetic user with one core action on day 0 and one at exactly created + 7 days, activation is False; move the second to created + 6 days 23 hours and it becomes True.
  • Pin the week anchor with two users created at Sunday 23:59 UTC and the following Monday 00:01 UTC: they must land in different cohort weeks, and the Sunday user's cohort_week must be the Monday six days before them. to_period('W-MON') puts both in one period, which is the off-by-one this check exists to catch.
  • The denominator summed across all published weeks equals the count of non-internal users created in that date range.
  • Re-summing numerator and denominator to a monthly figure gives a different answer from averaging the weekly rates; the re-summed one is the metric.

Follow-up

  • The threshold is 2 distinct days. What changes in the reported history if someone moves it to 3, and how would you publish that change?
  • Invited seats and SSO-provisioned users have no pre-signup session. Should they be in this denominator at all, and what does including them do to the rate for sales-assisted accounts?
  • How would you produce the same metric at account grain, and which of the two would you put on the dashboard?

Discuss the time complexity of your solution.

Medium · sql and data manipulation

Approach

  1. Handle the rows that do not match: a LEFT JOIN with a NULL check is usually the question.
  2. Say which table is the grain you start from, and join outward from it.
  3. Check whether any join is one-to-many before aggregating, or the sums inflate.

Follow-up

  • How would you verify this result without re-running the same query?
  • What breaks if events arrive late or out of order?

Write a function that takes a list of numbers and returns the second largest number.

Medium · sql and data manipulation

Approach

  1. Say which table is the grain you start from, and join outward from it.
  2. State the window function and its partition and ordering out loud before writing it.
  3. Check whether any join is one-to-many before aggregating, or the sums inflate.

Follow-up

  • How does the query change if the join becomes one-to-many?
  • How would you verify this result without re-running the same query?

How would you optimize a query in SQL to improve performance?

Medium · sql and data manipulation

Approach

  1. Check whether any join is one-to-many before aggregating, or the sums inflate.
  2. State the window function and its partition and ordering out loud before writing it.
  3. Say which table is the grain you start from, and join outward from it.

Follow-up

  • How would you verify this result without re-running the same query?
  • What breaks if events arrive late or out of order?

Find reactivation gaps in account paid-period history

Hard · gaps-and-islands · window-functions · subscriptions

fct_subscription_period holds account_id, subscription_id, period_start_utc, period_end_utc, period_status and change_reason. A mid-period plan or seat change closes one row and opens another, so a single continuous paid tenure is often many rows, and an account may hold two overlapping subscriptions. Collapse rows with period_status in ('active','past_due') into continuous tenures per account, treating gaps of three days or less as continuous. Return account_id, tenure_start, tenure_end, and for every tenure after the first, the gap in days that preceded it.

Approach

  1. Filter to paid rows only: period_status IN ('active','past_due'). Trialing periods are not tenure, and including them turns every trial that never converted into a one-period tenure followed by a fake churn.
  2. Order by period_start_utc and take a running maximum of all prior ends: MAX(period_end_utc) OVER (PARTITION BY account_id ORDER BY period_start_utc, period_end_utc, subscription_id ROWS BETWEEN UNBOUNDED PRECEDING AND 1 PRECEDING). Those three columns are the only stable ordering this schema exposes, so check first that they are unique within an account; if rows tie on all three, the island numbering is order-dependent between runs and you need a real row key before the result is reproducible.
  3. LAG on its own is wrong here because with overlapping or nested periods the immediately preceding row by start date is not the one that ends latest, so the running maximum is the part that cannot be shortcut.
  4. Flag a new island when prior_max_end IS NULL OR period_start_utc > prior_max_end + interval '3 days', then number islands with a running SUM of the flag over the same ordering and an explicit ROWS frame.
  5. Group to (account_id, island) taking MIN(period_start_utc) and MAX(period_end_utc), then LAG(tenure_end) OVER (PARTITION BY account_id ORDER BY tenure_start) to compute the preceding gap in days for every tenure after the first.
  6. Sanity-check with change_reason, which is the only lineage this schema carries: list its distinct values first, then confirm that rows recording a plan or seat change sit inside a tenure rather than opening one, and that every tenure after the first opens on a row whose reason records a restart rather than an ordinary renewal. Do not reconcile against a churn timestamp on dim_account, which this schema does not define; and where such a column does exist, a cancellation timestamp records when the request was made and routinely sits weeks before the period it ends.

Worked solution (35 min)

  1. Find an account with a known mid-period upgrade and dump its period rows to use as the trace case.
  2. Check that (period_start_utc, period_end_utc, subscription_id) is unique per account, since the whole ordering rests on it.
  3. Write the paid-rows CTE and the running MAX with the explicit frame.
  4. Add the island flag and the running SUM, then verify the trace account yields one island.
  5. Group to tenures and add the LAG-based gap in days.
  6. List the distinct change_reason values, then count accounts with more than one tenure and compare against the count of accounts carrying a restart-flavoured reason anywhere in their history.

Expected result: One row per (account_id, tenure). An account with a continuous history returns a single row with a NULL preceding gap. Every non-first tenure has gap_days strictly greater than 3 by construction.

Verify it yourself

  • No two tenures for the same account overlap or touch within the grace window.
  • MIN(tenure_start) per account equals MIN(period_start_utc) per account in the filtered input.
  • The account with a known mid-period upgrade produces one tenure, not two.
  • (period_start_utc, period_end_utc, subscription_id) has no duplicates within an account; if it does, say how many accounts are affected before reading the output.
  • The share of accounts with more than one tenure is small; if it is most accounts, the status filter or the grace window is wrong.

Follow-up

  • Why three days of grace? What do 0 and 30 days each do to the count of accounts classed as reactivated?
  • An account runs two concurrent subscriptions for different teams. One tenure or two, and what does the revenue reader expect?
  • How would you turn these tenures into a monthly gross logo churn series without double-counting an account that churned and returned in the same month?

How do you prioritize competing tasks when working on multiple projects?

Medium · product sense and metrics

Approach

  1. Name one primary metric, then the guardrail that stops it being gamed.
  2. State what result would change your recommendation, so the answer is falsifiable.
  3. Fix the population and the time window before naming any metric.

Follow-up

  • How would you detect that the metric is being gamed rather than genuinely improving?
  • What would you do if the primary metric and the guardrail moved in opposite directions?

Given a dataset with user behavior, how would you identify trends and anomalies?

Medium · product sense and metrics

Approach

  1. State what result would change your recommendation, so the answer is falsifiable.
  2. Name one primary metric, then the guardrail that stops it being gamed.
  3. Fix the population and the time window before naming any metric.

Follow-up

  • How would you detect that the metric is being gamed rather than genuinely improving?
  • Which segment would you cut first, and what would that rule out?

Describe a complex problem you solved using data analysis.

Medium · product sense and metrics

Approach

  1. Restate the decision this analysis has to support, and who acts on the answer.
  2. Name one primary metric, then the guardrail that stops it being gamed.
  3. Fix the population and the time window before naming any metric.

Follow-up

  • What would you do if the primary metric and the guardrail moved in opposite directions?
  • Which segment would you cut first, and what would that rule out?

How would you design an A/B test to assess a new feature for our platform?

Medium · a/b testing and experimentation

Approach

  1. Name the randomisation unit first; it decides the variance and what the test can detect.
  2. Decide the analysis before seeing data, including how long it runs and when you look.
  3. Say whether units interfere with each other, and switch design if they do.

Follow-up

  • What would you conclude if the result is positive but the test is underpowered?
  • How would you handle interference between treated and control units?

Explain the difference between supervised and unsupervised learning.

Medium

Approach

  1. Say what you would check first and why it is the highest-information step.
  2. State your assumptions explicitly before working the problem.
  3. Work from the decision backwards to the evidence you would need.

Follow-up

  • What assumption would you test first?
  • How would you know your answer was wrong?

Measure whether self-serve help actually answered the question

Medium · proxy metrics · bias · support

A help widget opens in-product. Leadership asks for the percentage of users who got their answer. You have fct_event (event_name, user_id, session_id, occurred_at_utc, is_core_action, properties JSONB carrying article_id), fct_session, and a support ticket table joined on user_id. Nothing records whether the answer was correct or whether the user was satisfied, and no such field is being added. Propose the metric you would publish, state the proxy plainly, name the direction and rough size of its bias, and say which decisions it can and cannot support. Deliverable: the definition plus the bias statement.

Approach

  1. Say first that the target quantity is unobserved and will stay unobserved: nothing in the stream distinguishes a user who was helped from one who gave up, and both leave the same trace, so every candidate metric here is a proxy and the only question is which bias you prefer.
  2. Build the proxy to remove the largest identifiable error: among widget-open sessions, the share with no ticket from that user within 72 hours and at least one is_core_action = TRUE event after the widget opened in the same session. The downstream action requirement strips out most of the silent abandonment that a no-ticket rule alone scores as success.
  3. State the residual bias with a direction and a bound: it still over-counts, because a user who gave up and went elsewhere files no ticket and may still complete an unrelated core action later in the session; bound it using the observable population of widget-open sessions that end within two minutes with no further event.
  4. Publish a directly-measured companion with its own weakness in the same sentence: article thumbs up/down reported with its response rate, and the note that a single-digit response rate missing non-randomly toward annoyed users is exactly why it cannot be the headline.
  5. Write the use statement, because a proxy without one gets reused for the wrong decision: valid for ranking articles against each other and for detecting a week-on-week break, invalid as an absolute deflection rate or as an input to a cost-saved figure.

Worked solution (25 min)

  1. Write the unobservable target in one sentence with the observable set beside it, so the gap is visible on the page rather than assumed away.
  2. Define the published proxy with exact numerator and denominator, including the session scoping of the downstream core action.
  3. Bound the bias from data you already have: compute the share of widget-open sessions ending within two minutes with no further event.
  4. Publish the thumbs signal beside it with its response rate and the direction of its missingness.
  5. Write the two-line use statement covering what the number supports and what it does not.

Expected result: A named proxy with numerator and denominator, a stated bias direction (over-counts success) with an observed magnitude bound, and an explicit list of the decisions the number does and does not support.

Verify it yourself

  • The proxy and the raw no-ticket rate should differ by roughly the abandonment share computed in step three. If they are nearly identical, the downstream-action requirement is not binding and adds nothing.
  • A change in support hours or ticket-form availability moves the no-ticket rate with no change in help quality, so the series must carry annotations for support operational changes.
  • Sessions with consent_state = 'denied' cannot be joined forward to a user_id and therefore cannot enter this metric at all; the denominator definition has to say so.

Follow-up

  • How would you validate this proxy once, and what would you do if the validation said it over-counts by 20 points?
  • Support asks for a dollars-saved number from this metric. What do you say, and what would you need before saying anything else?
  • Ticket volume drops the week support hours change. How do you keep that out of the series?

A conversion rate that fell in one regulatory region

Medium · consent · identity-keys · denominator · geography

Visit-to-signup conversion fell 1.3 points over six weeks. Signups cut by dim_user.country_code put the fall in one regulatory region where a consent banner shipped in week one, but absolute signups from that region are flat. fct_session carries consent_state, visitor_id, is_bot_flagged and session_date and no country column, so the denominator cannot be cut the same way. Using fct_session and fct_event, decide whether behaviour changed or the denominator did, state what these tables cannot settle, and name the one column that would settle it.

Approach

  1. Name the asymmetry before computing anything. The numerator is user-keyed and therefore cuttable by country; the denominator is visitor-keyed and is not. Dividing a region-filtered numerator by an unfiltered denominator produces a quantity that is not a rate, and presenting it as a regional conversion rate is the first mistake available here.
  2. Attack the denominator on the dimension you do have. Compute distinct visitor_id per week and sessions per distinct visitor_id per week: a consent banner that blocks or shortens the identity cookie raises the distinct-visitor count and lowers sessions per visitor, which depresses any visitor-keyed rate with no behaviour behind it.
  3. Split on consent_state. Sessions with consent_state = 'denied' can enter the denominator but can never be joined forward to a signup, so a rising denied share mechanically drives the pooled rate down by roughly its own share. Report the granted-only rate and the denied share as two separate numbers rather than one blended figure.
  4. Cross-check with measures that do not depend on the visitor key at all: absolute weekly signups, which are given as flat, and signups per session rather than per visitor.
  5. State the limit honestly. Without country on the session or on its entry event, the regional attribution rests on the numerator alone, and the correct request is that one column, not a more elaborate model on top of the data you have.

Follow-up

  • If granted-only conversion is the metric going forward, what selection bias have you accepted, and in which direction does it point?
  • How would you handle the six weeks of already-published history once the new definition is adopted?
  • What is the smallest instrumentation change that restores a cuttable denominator without collecting more personal data than before?

Suggested practice checklist

Four days spend equal time on query work, statistics, modelling and product judgement at deliberately shallow depth, which produces a scored map of where you actually stand. The last three days spend everything on the two areas the role weights most, and close by re-running day one to measure movement.

Day 1 — Breadth pass: query fluency

  • Solve six prompts spanning aggregation, joins, window functions and date arithmetic in 60 minutes total, stopping at 10 minutes each whether or not it works, and mark every prompt as solved, solved slowly, or stuck.
  • For each unsolved prompt write the single blocking sentence (I lost the grain, I did not know the frame clause, I could not express the date boundary) instead of reading the solution.
  • Translate one pandas transformation you know well into SQL and one SQL query into pandas, checking that both return the same row count and the same totals.

Deliverable: A scored six-row table, one line per prompt, saved for the day-seven re-run.

Day 2 — Breadth pass: statistics and inference

  • Answer ten short questions in writing with nothing open: what a p-value is conditional on, what a 95 percent interval covers across repeated samples, when a paired test is the right one, what the bootstrap estimates, why multiple comparisons inflate false positives, how controlling the family-wise error rate differs from controlling the false discovery rate, what power depends on, what a missed real effect costs a product, the three situations where the central limit theorem does not rescue you (small n, very heavy tails, dependent observations), and what a standard error is the standard deviation of.
  • Grade yourself against a reference and count only the answers that were exactly right, not the ones that were nearly right.
  • Rewrite the two weakest answers the following morning from memory in full sentences.

Deliverable: Ten graded answers with an honest count of exact hits.

Day 3 — Breadth pass: modelling

  • Take one tabular dataset end to end in 90 minutes: a leakage-safe split, a baseline that is not a model (majority class or historical mean), one regularized linear model, one gradient-boosted tree, and a single evaluation metric chosen before you look at any result.
  • Write why that metric fits the cost structure: precision at a fixed recall for alerting, calibration for anything feeding a price or a threshold, ranking metrics for retrieval, and note that area under the ROC curve is insensitive to class balance in a way that can flatter a rare-positive problem.
  • Name the leak you were most likely to introduce (an encoding fit on all rows before splitting, or a feature computed after the label's timestamp) and write the check that would have caught it.

Deliverable: A notebook whose first cell states the metric and the baseline, plus two lines on what beat what and by how much.

Day 4 — Breadth pass: product judgement

  • Answer three case prompts aloud at 15 minutes each, timing how long passes before you state a success metric.
  • For one case write the first segmentation you would run and the row counts you expect per segment, so that a tiny segment cannot quietly drive the conclusion.
  • Take a metric definition you did not write, from a public dashboard, a textbook, or documentation you already have open, and list every place two analysts implementing it would diverge: which rows the denominator admits, whether the unit is an account or a person, what the time window is anchored to, and what happens to data that arrives late. Then write the one question that would close the largest of those gaps.

Deliverable: Three recorded case answers plus an ambiguity list for a metric someone else defined, ending in the single question you would ask about it.

Day 5 — Depth, first area

  • Rank the four areas by how many bullet points in the role description each one covers, pick the top one, and spend the entire day inside it.
  • Work the six hardest problems you can find in that area and for each write the generalizable move you should have reached for first, rather than the answer.
  • Re-solve the two you failed the same evening with notes closed.

Deliverable: Six generalizable moves written as instructions to yourself, not as solutions.

Day 6 — Depth, second area, and the seam between them

  • Repeat the depth protocol on the second-ranked area with the same six-problem structure.
  • Construct one problem that requires both areas at once, for example a metric redefinition whose effect you must validate with a test whose readout you then have to query.
  • Solve your own combined problem end to end and note where the handoff between the two areas cost you time.

Deliverable: One combined problem, solved end to end, with the handoff failure written down.

Day 7 — Integration and re-measurement

  • Re-run the six prompts from day one under the same clock and compare both correctness and time.
  • Run a 60-minute mixed mock that moves between areas without warning, since switching cost is what breadth passes do not train.
  • Write the two areas you would still fail on, and the sentence you will use in the interview when you hit one of them.

Deliverable: A before-and-after score table plus a written plan for the two remaining gaps.

Where your data came from

Data people depend on systems owned by other teams, and much of the job is negotiating for instrumentation, access, or a fix to a broken pipeline. Prepare an example of getting something changed upstream that you did not control. Describe what you asked for, what you traded, and how you worked while you waited.

Can you discuss a time when your analysis led to a significant business decision?

Medium · behavioural and stakeholder questions

Approach

  1. Name the disagreement or constraint, and how you resolved it with evidence.
  2. Quantify the outcome, including what you would not claim credit for.
  3. Close with what you would do differently, concretely.

Follow-up

  • How did you know the outcome was caused by your change?
  • What would you do differently if you ran that project again?

Disagree with a product manager's roadmap claim using data

Medium · causal inference · selection bias · stakeholder

A product manager proposes building a feature on the argument that accounts connecting an integration in week one retain three times better at week four. The figure is correctly computed from dim_user and fct_event, and it has already been shown to leadership. You have one scheduled 1:1 before the roadmap locks. Deliver the specific analysis you would run to test whether the relationship is causal, the result that would change your own mind, and how you open the conversation so that the PM is not put in the position of defending the number in public.

Approach

  1. Recognise what is being probed: whether you can separate a number being right from an inference being wrong, and do it without costing the PM face. The generic answer recites that correlation is not causation; the strong one names the specific confound and proposes the cheapest design that could distinguish the explanations.
  2. State the alternative concretely. Accounts that connect an integration in week one are accounts that already have a workflow and a technical owner, so week-one intent plausibly drives both the connection and week-four retention. The selection is on intent, which no amount of post-hoc adjustment observes.
  3. Order the discriminating analyses by cost. First, condition on pre-connection activity by comparing retention within strata of week-one core-action count, which removes the crude version of the confound but not unobserved intent. Second, look for variation in integration availability that was unrelated to intent, such as a staggered release or an outage window. Third, an encouragement design that randomises a prompt to connect and reads the intent-to-treat effect on week-four retention, which is the only version that identifies an effect.
  4. Run the timing check, because it is nearly free and it is the most persuasive single piece of evidence. If the retention advantage among connectors is already visible before any of them connected, the causal story is largely finished.
  5. Pre-commit to what would change your mind and say it before you show anything: if the gap survives stratification and the encouragement arm moves week-four retention at all, the feature has a case and you will say so.
  6. Open the 1:1 by agreeing with the true part, that the correlation is real and worth chasing, then ask what effect size the roadmap plan assumes. That makes the size of the claim the topic instead of its authorship.

Follow-up

  • The encouragement test needs six weeks and the roadmap locks in two. What do you recommend in the interim?
  • Stratifying on week-one activity closes half the gap. What do you conclude, and what do you still not know?
  • How would you word this in the roadmap document so the PM's original number is reframed rather than deleted?

Explain a wide interval to a non-technical executive

Medium · communication · uncertainty · pricing

A pricing change is under consideration. Your best estimate of its effect on trial-to-paid conversion is a 1.8pp drop, with a 95% interval from a 4.6pp drop to a 1.0pp rise, read from a geo holdout rather than a randomised test. An executive preparing a board slide asks you for 'the number'. You have ninety seconds and one slide, and the words confidence interval, p-value and significance are not usable with this audience. Deliver the slide headline, the single supporting line, and what you say aloud.

Approach

  1. Recognise what is being probed: whether you can carry uncertainty into a decision instead of either hiding it or hiding behind it. The generic answer promises to explain the interval in plain English; the strong one replaces the question 'what is the number' with 'across this range, where does the decision change'.
  2. Find the threshold before you draft anything. Ask what the pricing case assumes, then compute the conversion drop at which the higher price stops adding revenue: price uplift on the conversions kept against the revenue lost from conversions forgone. That single figure is what makes the range legible.
  3. Restate the estimate and both bounds in the unit the audience already reasons in. Convert percentage points into monthly first-paid conversions at current trial volume, then into mrr_cents_constant_fx, so the slide reads as money per month rather than as statistics.
  4. Place the range against the break-even and say which part of it sits on each side. If most of the range clears the threshold, that is a recommendation to proceed with a monitoring plan; if the range straddles it, that is a recommendation to narrow the range first.
  5. Name what would narrow it and what that costs in weeks, then give one recommendation with an explicit condition for revisiting it. Uncertainty stated without a next step is read as indecision and the midpoint gets used anyway.

Follow-up

  • The executive says to give the midpoint and they will manage the risk. What do you do?
  • How does the slide change if the interval were a 4.6pp to 0.2pp drop, with no positive outcomes in range?
  • Why is a geo holdout the credible read here rather than the attributed channel numbers you already have?